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capeMBX: Your Salesforce Excellence Partner

A BEACON for Operational Excellence and Customer Success.

Your Salesforce journey needs a trusted guide. As Ireland's leading Salesforce consultancy, we expertly navigate every aspect of the platform to maximise your investment. With our personalised solutions, we help your company achieve smarter workflows, happier customers, and tangible results.

Guiding Your Business to Success with Expert Salesforce Solutions.

If you’re here, you’re likely facing challenges with Salesforce—whether you’re just starting out, struggling to see the results you expected or preparing for the next wave of AI and Agentic AI.

Maybe the platform feels overwhelming. Maybe your team isn’t fully onboard. Or perhaps you’re unsure how to make it work for your unique business needs.

Most Salesforce partners focus on delivering what you ask for. But what if the real problem lies in the questions themselves?

At capeMBX, we understand the frustrations—inefficient processes, disconnected data, resistance to change. We don’t just implement Salesforce; we design it to steer your business through uncertainty and toward measurable success.

Our BEACON philosophy means we dig deeper, challenge assumptions, and help you navigate complexity with clarity and confidence.

"Is Your Salesforce Investment Underperforming?"

You're not alone. Most Salesforce implementations focus on features, not outcomes. capeMBX takes a different approach.

    • Lack of understanding of your Salesforce requirements

    • Poor adoption rates among your teams

    • Complex processes that slow everything down

    • Siloed information undermining decisions

    • Limited visibility into business performance

    • Technical debt and data quality preventing AI readiness

    • Disjointed experiences impacting customer loyalty

    • Inability to personalise customer journeys

    • Missed opportunities for deeper engagement

BEACON: Our Guiding Philosophy

We recognise that addressing today's business challenges requires more than just tools—a clear strategy, actionable insights, and a trusted partner.

BEACON isn't just a methodology—it's the philosophy at the heart of everything we do. It ensures we always put your interests first and guides us to deliver what's right for your business.

  • Before we can chart a course forward, we need to understand where you are today. This includes performing a comprehensive 360° business audit and assessing your Salesforce Org for technical debt, data inconsistencies, and broken processes, identifying blockers that prevent scalability and AI adoption. Our solutions prepare your org for seamless Agentforce and advanced Salesforce implementations.

  • With clarity on your current state, we work with you to define what success looks like—both now and in the future. This includes working with stakeholders to define measurable KPIs aligned with business goals, and envision how Salesforce can drive both immediate wins and long-term growth.

  • This is where strategy turns into action. We design and implement solutions that are not only technically sound but also tailored to your unique needs. These Salesforce solutions integrate seamlessly with your systems, automate workflows, and optimise data for AI-driven insights.

  • At this stage, we work closely with your leadership to ensure that every solution aligns with your strategic objectives. This involves providing expert guidance and user training on how to leverage Salesforce to address your unique challenges and opportunities. Our goal is to empower your teams with knowledge, actionable insights and strategic recommendations that drive real business outcomes.

  • Once your solutions are live, we don’t stop there. Optimisation ensures your platform evolves alongside your business needs, including optimising performance by tracking KPIs with real-time dashboards, identifying workflow bottlenecks, and implementing iterative improvements based on user feedback and trends.

  • The business landscape is always shifting—whether it’s new market opportunities or emerging technologies like AI. We stay agile and responsive. We proactively update your Salesforce system, offer strategic tech integration advice, and serve as an extension of your team for troubleshooting and exploring new opportunities.

The capeMBX Difference: Execution Excellence

We will be by your side every step of your Salesforce journey and are here to deliver results that matter. A Beacon lights the path, hence, we provide strategic guidance and expert implementation to ensure your Salesforce investment delivers maximum value today and tomorrow. Here’s how we stand out:

Consultancy-Led Approach

We guide your Salesforce journey by first understanding your business goals and challenges. Our approach involves asking the right questions to uncover the real issues, allowing us to simplify processes instead of adding unnecessary complexity.

Agile Delivery that’s Adaptive

Our agile framework combines flexibility with enterprise-grade governance. Regular sprint reviews provide clear visibility for your leadership, while our team scales as needed, bringing in specialised experts to augment your team when needed. We ensure your team embraces the new system through tailored training that drives adoption.

Future-Ready Solutions

We design solutions that grow with your business. Our data architectures are prepared for advanced analytics, AI integration and Agentforce, while compliance is integrated from the start. Intuitive dashboards give you immediate insights into your Salesforce performance, ensuring you can track your investment effectively.

Industry Excellence

Transforming Salesforce Into a Growth Engine for Your Business

  • Financial Services

    Streamline onboarding, automate compliance, and deepen relationships using Financial Services Cloud.

  • Travel & Hospitality

    Personalise guest experiences, automate bookings, and boost loyalty program engagement using the Salesforce Platform.

  • Manufacturing

    Optimise inventory management, simplify supplier integration, and create exceptional B2B customer experiences.

  • Hi-Tech & Software

    Optimise partner portals and ecosystems, accelerate sales cycles and unify customer data seamlessly.

Expertise across all Salesforce Clouds

AI + Agentforce

Sales Cloud

Service Cloud

Marketing Cloud

Financial Services Cloud

AI + Agentforce • Sales Cloud • Service Cloud • Marketing Cloud • Financial Services Cloud •

Why Clients Choose Us

In a crowded field of Salesforce partners focused on speed or innovation, capeMBX takes a different path. We see Salesforce as the engine of your business performance.

  • We don’t just implement Salesforce; we work alongside your teams to tackle challenges together, ensuring real-world results.

  • Our focus goes beyond tools. We align your Salesforce platform with strategic business goals to deliver measurable outcomes like ROI growth, improved efficiency, and delighted customers.


  • We empower your teams with hands-on training and user-friendly systems, ensuring strong adoption and sustainable results.

  • From day one through continuous optimisation, we’re by your side to refine, scale, and support your platform as your needs evolve.

  • With experience in Financial Services, Hi-Tech, Travel & Hospitality, and Manufacturing, we bring specialised knowledge to every project.

  • Every project is focused on delivering outcomes that matter - cleaner data, streamlined workflows, enhanced customer journeys, and scalability for growth.

Ready for a Better Salesforce Experience?

Your Salesforce platform should be more than software—it should be your strategic advantage. It should fuel growth, efficiency, and customer loyalty. Let’s build a system that delivers excellence today and scales for tomorrow.

Book a Salesforce Excellence Audit and discover:

  • Hidden inefficiencies in your current system

  • Strategies to align Salesforce with your growth goals

  • A 12-month ROI roadmap tailored to your business